New MT Fuju menu

Originally posted on justnoami.blogspot 8/12/2013 and wanted post for this Monday Makeover. Monday Makeover: Restaurant Take Away Menu Design Wish: Re-design or update menu Client: Mt. Fuji Hibachi and Sushi Bar Challenge: Create a brand Identity for the menu A well-designed menu is a marketing and merchandising tool, and it will help you sell your product. While working in corporate, a client came needing to freshen up their menu. The client wanted to have a look all their own and… Read more »

Meet Me Under The Mistletoe back postcard design for Tanielle Lingerie

Monday Makeover: Re-Brand Re-Design: Update a flyer and create a postcard, email campaign and facebook cover Client: Tanielle Lingerie Challenge: Re-Brand the marketing material in both print and digital. Last Christmas (2012), I get a call from my mom asking if I would take a look a flyer her niece, my cousin, had created for her lingerie company and if I could help in anyway. OMG! OMG! OMG! This flyer ranks up in the top 10 worst flyers I have… Read more »

Speakout logo branded

Monday Makeover: Logo/Brand design Re-Design: Update the logo with a sophisticated look. Client: The Speakout Challenge: Attempt to change the identity of the brand. As a freelance graphic designer, you encounter clients who for whatever reason, will not follow through with the designs you come up with, it just happens. Today’s Monday Makeover is about re-designing a logo that would re-brand the events company. original The Speakout logo The client wanted to refresh their logo to be more sophisticated. The… Read more »

Monday Makeover: onejdesigns brand Re-Design: separate onejdesigns brand from The True Colors Collection brand. Client: myself – onejdesigns Challenge: Create two separate brand identities. ( PART 2 ) Last month I shared how The True Colors Collection now has its own brand apart from onejdesigns. I made the decision to (re)brand onejdesigns when my website needed to be updated. I used Adobe Kuler to create the color palette I wanted. From there, I identified all the elements and fonts I… Read more »

True Colors Collection primary logo

Monday Makeover: True Colors Collection brand Re-Design: separate onejdesigns brand from The True Colors Collection brand. Client: myself – onejdesigns Challenge: Create two separate brand identities. ( PART 1 ) Several years ago when I started out as a freelance designer, I also jump into the art community in Denver, CO. Because I wasn’t quit sure which direction I should go, art or design, I did them both. Surprisingly, things took off in both. I began to establish myself as… Read more »

Final flyer with images of people, family, kids

Monday Makeover: Movie Flyer Re-Design: Holiday Play Flyer. Client: Write Between The Eyes. Challenge: Redesign a flyer that would print in 12 hours. I was contacted by a local theatre company that needed a sudden flyer change. By background in media has taught me to think quickly and expect sudden changes, that’s how I treated this particular challenge. When I saw the original flyer (Above) it seemed chaotic and not uniformed. The main copy did not make sense, in fact,… Read more »

DayXention color palette, logo, images and fonts designed by Noami Foster

Monday Makeover: A logo that gets misunderstood. (re)design a logo Client: DayXtension Challenge: Keep the name and color palette Your logo should identify your business, what products your sell or services you offer. I had a client come to me wanting a new look for her business. She wanted to keep her name and color palette. The challenge with the logo (re)design was coming up with a concept that would explain the business. At first glance I thought this was… Read more »

bridal shower thank you card with watercolor flowers

Monday Makeover: Design Miscommunicated. Re-Design a Bridal Shower invitation. Client: Name changed for privacy, we will call our client Alyssa James. Challenge: 24 hrs. to come up a Bridal Shower invite, E-blast and Thank You card. As a designer, it is important to LISTEN to what the client is asking for. Don’t assume anything, ask for clarity if you have to. So I got a call from a friend of mine, if I could help a friend of hers, who… Read more »