1. Butterfly CMYK 2. Paint splat CMYK 3. Happy CMYK 4. Birds in CMYK 5. CMY of CMYK 6. Asymmetrical CMYK 7. Cat ears CMYK – (original image unknown) Click Here to view more design inspiration.
Designing a logo is a big responsibility, the a whole lot of meaning and represent the image of the company. Logos are usually the most recognizable symbol for a company or organization and should effectively community the product or services. Here’s A Quick Look at my design process. STEP 1 – BRAIN DUMP: first thing I do when designing a logo is tryout different names, if the client does not have one. If they do have a name already, I will write… Read more »
Some of the greatest ideas come out random conversations. Media Speaks came out of conversation I had with a colleague. Choosing the right logo can be a long process but worth it. Font choice along with letter kearning and symbols can help represent your brand or idea. Try out your logo with different font colors, background colors and symbol colors.Create a media kit or brand package for your logo. This will ensure consistency. Mobile App coming soon.
Throwback Thursday Designing for fashion and packaging Class project: 2006 Assignment: Create a logo for wearable fashion, brand with a tag and packaging design. Software: Adobe Illustrator, I created a template for the packaging.
Monday Makeover: Logo/Brand design Re-Design: Update the logo with a sophisticated look. Client: The Speakout Challenge: Attempt to change the identity of the brand. As a freelance graphic designer, you encounter clients who for whatever reason, will not follow through with the designs you come up with, it just happens. Today’s Monday Makeover is about re-designing a logo that would re-brand the events company. original The Speakout logo The client wanted to refresh their logo to be more sophisticated. The… Read more »
I love seeing the logo design process from other designers. Learning new ideas and techniques only builds your skill set. With the internet readily available, there are many resources at your disposal for continued eduction. Resources: Lynda.com Treehouse.com YouTube Pinterest LogoDesignLove
This addition of Monday Makeover, I pulled from the school archives. One of my favorite projects in school was to revise an existing logo and freshen it up a bit. The assignment was to implement subtle changes to refresh the look, still maintaining customer recognition. Potential Client: Prestige Landscapes.
Before starting a logo, think about the name. Start with a list of words: list of feelings you want the logo to portray like: happy, warm, playful; then think about words that have to do with company of product your are designing for. For example a flower company, words would be floral, vase, green, stem, petals. Then sketch out several designs in a sketch books. If you are using words, write the words 50+ ways in different styles, change the… Read more »
Monday Makeover: A logo that gets misunderstood. (re)design a logo Client: DayXtension Challenge: Keep the name and color palette Your logo should identify your business, what products your sell or services you offer. I had a client come to me wanting a new look for her business. She wanted to keep her name and color palette. The challenge with the logo (re)design was coming up with a concept that would explain the business. At first glance I thought this was… Read more »